Engineered for cybersecurity

PR built for
positioning research

One fixed-scope programme that turns your cybersecurity research into pipeline: traditional press, influencer PR and listicle placement, run together.

See the Programme Join the Waitlist
2
Regions: Europe & MENA
3
Tracks, one programme
50–60
Media placements per programme
20yr
Cybersec PR experience
What we do

PR that moves the needle. Earlier.

Every programme is tied to outcomes, not activity: one meaningful PR moment for every other billable day.

01
Research-led storytelling
We take your threat intelligence, research and technical findings and convert them into pitches tier 1 journalists actually want to run.
02
Executive profiling
We build personal authority for founders and technical leaders through bylines, interviews and conference placement.
03
LLM visibility
When buyers research your category on AI platforms, you need to appear. We build the editorial footprint AI-assisted research indexes.
The Programme

One programme. Three tracks.
One coordinated engine.

We don't sell PR in pieces. Every engagement is a single, fixed-scope programme that runs all three tracks together, because research lands hardest when press, practitioners and the lists buyers shortlist from all say the same thing at the same time.

One-time programme · 2–3 months · Scoped to your research and your markets
01
Traditional press & media
Tier 1 trade media, business press, analyst briefings and podcasts. Builds the editorial credibility and third-party citation volume that enterprise buyers trust.
Media coverage50–60 pieces
Story angles placed15–20
Executive briefings5–10
02
Influencer press
Cybersecurity practitioners, red team operators, CISO voices and community creators. Builds peer-to-peer trust where buying decisions are actually made.
Influencer placements40–60
Research features secured10–15
Practitioner briefings8–15
03
Listicle placement
Placement in the ranked lists that buyers and AI search engines use to shortlist vendors: G2, Capterra, editorial roundups and analyst comparison guides.
List placements8–20
Profiles optimised15–20
Competitor gap reportincluded
Typical output across a full programme. Final volumes depend on your research, your markets and your news pipeline, and are agreed at kickoff.

From research to results in 2–3 months

Weeks 1–2
Position
A messaging alignment workshop, a research audit and a journalist, influencer and list map for every market you operate in.
Weeks 3–6
Build and launch
We turn your research into story angles, pitch kits, bylines and list submissions, then launch across all three tracks.
Weeks 7–12
Place and amplify
Placements, briefings and rapid-response commentary, followed by an end-of-programme report attributed against agreed KPIs.
Programme Architecture

What is included in every programme

A full programme structure so your research gets positioned and placed in every market you operate in.

A dedicated team lead with cybersecurity sector expertise, plus account management, media relations, content and support staff
A messaging alignment workshop at kickoff to confirm brand narrative, competitive positioning and spokesperson bench
Research-led storytelling drawn from your existing threat intelligence, converting technical findings into top-tier media pitches
Executive profiling to build personal authority for founders and technical leaders through bylines, interviews and conference placement
Rapid response and news-jacking capability, with monitoring of high-profile breaches, regulatory developments and geopolitical events
Bi-weekly planning sessions to align activity with your news pipeline, spokesperson availability and evolving business priorities
A mid-point review and an end-of-programme report showing progress attributed against agreed KPIs

Core tactics

Content development
Press releases, bylined articles, features, case studies and award submissions.
Media relations
Targeted outreach across trade, tier 1 business and podcast channels.
Analyst briefings
One-to-one sessions with analysts and influencers who shape buying decisions.
Thought leadership
Up to 5 cybersecurity narrative pillars developed into ongoing media angles.
Industry accolades
Strategic awards and speaking plan to build third-party validation.
Special days
Expert commentary timed to globally or nationally relevant security events.
Where We Operate

Europe and MENA. One coordinated team.

One programme, coordinated across every market you sell in. You choose your home market; we add the regions where your research needs to land.

The Research Positioning Programme
From €38,000
One-time · 2–3 months · Includes one European market
Each additional European market+€9,500
MENA (GCC focus: UAE and Saudi Arabia)+€19,000
MarketsUK & Ireland · Benelux · DACH · Spain · France · Nordics · MENA
One clean price. No management fees, no database surcharges, no hidden extras.
Worked example: programme with a home market of Benelux, plus DACH and MENA — €38,000 + €9,500 + €19,000 = €66,500 total
Our Results

How results are measured

A minimum of one result or outcome for every other billable day: media coverage, briefings, placements, award submissions or case studies, across the duration of the programme
Share of voice tracked against named competitors in your market, from baseline to close
Message pull-through scoring on all secured coverage, to ensure key positioning lands
Inbound enquiry volume from media, analysts and influencers, tracked as a pipeline signal

We only position your research. Credibility starts at the technical sources — we make it deliver for the business line, not only the credibility line.

See the Programme Join the Waitlist

We're at capacity before launch.

We keep our client list small so every programme gets senior attention. Current slots are full, but the waitlist is open.

Join the Waitlist